Friday, June 1, 2012

Logo Design

It is always a challenge to come out with the best of creativity on a consistent basis. I have been telling all my clients through out the year that it's a time taking job and it may happen that many times we strike the right chord, but some times it happens that we miss to get the right one. 

Here is the sample work that we have done for our Gold Medalist client "Jayraj Photstudio"


Set One






On this 1st presentation client disliked all creatives saying that it does not match with his concept. After that with a detailed discussions and prompt actions, we created the second set as under. I was surprised to see the difference, the second was obviously far more better and conceptual than the previous one.

Set Two
















No Need to say that Client approved his final one from this. It's upto you to make it out which of those was finalised.



Monday, May 21, 2012

Decora"s Latest Campaign



Dear Friends,

It is really a hard working for variety of industries over a period of time. Making best creatives consistently for clients from Lifestyles to Machineries, from Hoteliers to Furnishings, from Fmcg  to Electronics is never to easy a task. Continuous brain storming, number of options, from copy-writing to executions after approvals is a pains taking task.

At the end its the passion that always win and that produces the results for us as well as for our clients. This is one of the examples of NEEV's recent creativity of our prestigious client DECORA, SURAT.

After a rigorous studies of the products, the team put in all the efforts making sketches and concepts. The team had planned a latest site completed by our client as a photography location. But at the last moment when everything was planned and finalised. The client called to say that the site is not avalilable for a photoshoot and we were running out of time.

The Team immediately thought of a new concept and the entire set was done on an outdoor location. The client also liked it and everything went of fantastic thereafter.

The Result is as under. Hope you all will like it.




Monday, January 9, 2012

IDEA - the heart of advertising industry

Advertising is based on an idea, everybody knows that but how much time should be given and how many brains should be employed is a big question. Idea when occurs is enough whether it has occurred to a single person or a lot. It is also important to understand how much time has been taken to come out with the idea.

Idea is an intangible asset which holds lot of importance. The BIG question is, is it  measurable? If yes, then what are the standards ? The best caption can be referred here would be of IDEA Cellular i.e. Idea jo badal de aapki duniya.


Salute to the best ad that salutes the heart of Advertising Industry i.e. Idea.......